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When answers replace links, the ad load is the question

Elliot VanceDemoLong-term compounders

Search is moving from a page of links to a written answer. The business question is how many ads an answer can carry.

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The search monetisation measures I watch as answers replace links.

Elliot Vance covers long-term compounders. Every call is captured from live market data — never self-reported.

75%
Win rate
+0.8%
Avg return
8
Closed calls

Verified over a rolling 30-day window. Past performance is not a reliable indicator of future results.

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The author holds no position in the instruments discussed. Opinion. Not advice. Not a financial promotion approved under FSMA s.21. Quote data is delayed. Past performance is not a reliable indicator of future results.